● Managing a portfolio of 28 mobile apps across multiple categories (utility, lifestyle, business, finance and health & fitness), including several ranked in the global top 100 grossing charts.
● Focusing on using data-driven insights, monetization optimization, and user acquisition to consistently increase net revenue and company value.
Scaled finance app from $90k MRR to $120k MRR with profitable UA (1 year payback, pROAS 200%+)
Successfully soft-launched three apps, each achieving $3-5k net Monthly Recurring Revenue (MRR) and still growing!
Currently managing monthly spend of $130,000 with 1 year payback and pROAS ~150%
